How to successfully bring your product to the Canadian Market
Canadian buyers expect reasonable payment terms, sophisticated or cutting-edge technologies, on-time delivery, and competitive pricing and quality. After-sales service and support and training are also important to Canadian enterprises.
If you're looking to do business in Canada, it is important to treat this country as a unique market. Understanding it's culture, history, and geography will be helpful for developing your business.
In this session attendees will gain unique insights to the Canadian market.
* Is your Product Right for the Canadian Market?
Use of surveys, focus groups and market research to prove the concept and pricing. Who are your target consumers?
* Who is Your Competition?
Online Search Engines, Store Checks, Syndicated Data Services
* Sales & Marketing:
Customer Merchandising vs. Consumer Marketing – What is Merchandising and How Much Will It Cost?How to Convince Retailers to List Your Product? How to Market Your Product and Drive Consumer Awareness
* Canadian Trade Channels:
Grocery, Drug, Mass, Club, Dollar, E-Commerce – Where to Play and Where to Play First?
* Canadian Consumer Stats & Facts:
Location, Age, Income, Language, Education, Work force, Technology
6:30 PM - 7 PM
7 PM - 8:30 PM
8:30 PM - 9 PM
Please note all fapiao requests must be sent to firstname.lastname@example.org before 2:00 PM, January 15, 2020, with the following details:
E-version Fapiao will be sent to your email.